Why opt for an SSL EV Certificate?

There exist various levels of security available. The SSL EV certificate (or SSL Business certificate), offers the highest degree of security as it requires the most extensive verification of your identity. The "EV" in "SSL EV certificate" stands for "extended validation." This refers to the fact that an SSL EV certificate is only issued following a more rigorous validation process that includes verifying the existence of the business for which the certificate is issued. That's why the SSL EV certificate is also referred to as the SSL Business certificate.

Thanks to this solution, the company which owns the website can guarantee to its visitors its identity is accurately represented. Many browsers will give the user additional visual cues assuring them of a secure connection when this type of certificate is present, which is indispensable for safe online purchases. Several clues will reveal the presence of an SSL EV Certificate:

• A green inset (the text is displayed in green letters or the whole bar is green, depending on the browser) in the URL bar,
• ‘https://’ appears alongside a padlock icon,
• The name of the company or organization that owns the website,
• The name of the Certificate Authority.

Any time an additional proof of your identity may help gain the confidence of internet users, an SSL EV Certificate (also called an SSL Business Certificate) can be helpful. For some entities – such as banks, for instance – an SSL Business Certificate is even mandatory. For others – such as e-commerce sites – it may be less necessary. Organizations that might be the target of phishing attacks should be sure to use an SSL EV Certificate. This is particularly true for major brands wishing to demonstrate to their customers that the website they are visiting is indeed their official website, and not the website of an impersonator. An SSL EV certificate or SSL Business certificate offers this additional security and protection.

From the perspective of an internet user, an SSL EV certificate is reassuring. It offers guarantees as to a company’s reliability and trustworthiness, particularly when it comes to online purchases.

For a website owner, this translates into better conversion rates and customer loyalty thanks to improved credibility. Gandi’s SSL Business certificate comes with a security breach warranty in the event that the SSL EV certificate is responsible. You may also opt for a multi-domain version which will allow you to secure several domains under the same SSL Business certificate.